In this episode, Jim talks with Novella Green, Director of Digital and Customer Experience at the American Nurses Association about digitally supporting and advocating for nurses throughout the COVID19 pandemic, as well using what you have; how to educate leadership on the ‘why’s of a digital business; and how to sustain energy for digital transformations across the organization.
We’d love to get your feedback on a “white noise” word or topic you’d like for us to cover. Send your suggestions to podcast@perficient.com.
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Meet our Guest
Novella Green is the Global Retail Category Development Officer at Spotify where he leads the retail vertical that supports efforts with key strategic partners in this industry sector. His role involves advocating Spotify’s platform capabilities to the retail industry, collaborating with internal teams to ensure the best solutions for retail clients are in development and also advising the selling organization on how best to address the needs of all sub-categories within the industry.
Meet the Hosts
Jim Hertzfeld is Principal and Chief Digital Strategist for Perficient. He works with clients to convert market insights into real-world digital products and customer experiences that actually grow their business.
Kim Williams-Czopek is a Director of Digital Strategy at Perficient. She works with clients to devise digital experience strategies and how to translate strategies to tactics. She specializes in digital commerce, digital product development, user research and testing strategies, and digital responsibility.
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